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Samantha Dee


Samantha Dee, Board of Directors

Samantha Dee, Board of Directors (The ZenTen)

Samantha Dee, Board of Directors (The ZenTen)

‘Ello! I’m ‘Sammy’, a founding member and Chief Technology Officer at DYPU. I put a twenty-year I.T. career in defence and security on the back-burner, to become a qualified Body Image & Self Esteem Coach. As well as Life Coaching, I am also a Mindfulness Master with additional studies in Cognitive Behavioural Therapy and Counselling.

I am passionate about women reclaiming their bodies and ditching the dieting farce – to get out of that hole and live their lives, without all that crap. So passionate, in fact, that I wrote a book entitled ‘My Big Fat Fat’ and have a cookery series, soon the sequel, ‘My Big Fat Kitchen’.

Since I have a head for tech, I answered my #calling2excellence and stepped up as CTO and part of DYPU Business School, along with my exemplary colleagues. If you’re heading in that direction, we will be able to take care of you right up to that first client – from confidence, branding, authenticity and the nitty-gritty tech stuff.

I also bring the funny, I won’t lie. See you on the inside! #ZenTen #MyBigFatFat #TechieTuesdays




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